Online. In club.

At Life Time, we had a huge opportunity to help our acquisition team tell the Life Time membership story to potential members. Through this need, 3e helped create an Online Sales Tool that made the enrollment process smooth, simple and smarter for all.

This Online Sales Tool gave Life Time a convenient vehicle to deliver a consistent brand message about our programs, amenities, membership levels, costs, and closest locations. It also enabled Life Time to instantly build a personalized membership plan featuring realistic facts and fees for the potential member.

Working closely with our sales managers, account directors, interactive developers, and acquisition team, 3e was able to turn our member acquisition process into an engaging experience that was extremely beneficial for our members.

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Commitment Day

The U.S. is facing a major problem. It’s us. With obesity, heart disease, juvenile diabetes and countless other ailments quickly killing us, we need to make a serious change. Welcome to Commitment Day. The day a nation rallies together with a single goal in mind: to live healthier once and for all. With the support of an integrated campaign involving everything from print to in-club campaigns, interactive to broadcast, Life Time’s inaugural Commitment Day event drew in over 40,000 participants across 28 cities who committed to taking their first steps at living healthier together. And the movement is getting stronger every day. Learn more or make your commitment at commitmentday.com.

Shift presents Gregory Euclide

3e — The Life Time Agency, and its Shift speaker series, were proud to have visual artist and high school art teacher Gregory Euclide as its first presenter. And he couldn’t have made a better first impression.

Putt-Putt: Golf You Can Play in a Warehouse

Avid golf players beware: your practiced stroke means nothing when putting on a loop-de-loop par 3 covered in Astroturf. At least, that’s what 3e discovered when we all headed to Golf Zone in charming Chaska, Minn., for a few rounds of the sport’s distant, distant cousin, Putt-Putt.