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April 27, 2011

Athletic Events are part of The Healthy Way of Life.

 
Life Time, The Healthy Way of Life Company, has long been known for it’s family-friendly, resort-quality fitness facilities. But a large part of our business is producing and promoting major athletic events throughout the country. In 2011 alone, Life Time will present over 150 marathons, bike races, indoor and traditional triathlons and other athletic events nationwide.

To increase awareness of all our events, we created Commitment Day – a one-day web event where Life Time members could save up to 50% on race entrance fees. Because many of our staff are also passionate athletes, the 3e team took full advantage of Commitment Day. Nearly every staff member signed up for at least one event, and one staffer will be tackling 10 different events this year!

This race season, we’ll be competing in the following events:
Ride of a Life Time (pictured)
Indoor Tri
Life Time Minneapolis Triathlon
Leadville Trail 100 MTB race
Leadville Marathon
Lutsen 99er
Hillfest
Grand Fondo
Trail Run Series
Torchlight 5K
Turkey Day 5K

In some of these races we will be competing as a group, while others are being taken on by only the most extreme of our group. All summer long, our team will be competing or cheering one another on all across the country.

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